A Moment in Search Stories
We celebrated Mother’s Day 2019 by launching the new Moments in Search film, Parenting 1:01. Coupled with the Google Keyword editorial I wrote, the stories highlight Google Trends data that reveal that every night around 1am, searches for "how to help my child" peak.
The campaign was promoted through the Google homepage, PR, social and paid media, and a global CTA on Google Search. It was also repurposed on Father’s Day, International Children’s Day, and Parents Day.
We celebrated Mother’s Day 2019 by launching the new Moments in Search film, Parenting 1:01. Coupled with the Google Keyword editorial I wrote, the stories highlight Google Trends data that reveal that every night around 1am, searches for "how to help my child" peak.
The campaign was promoted through the Google homepage, PR, social and paid media, and a global CTA on Google Search. It was also repurposed on Father’s Day, International Children’s Day, and Parents Day.
Role: Writer/editor, script and sequence support